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Services

Components, not a catalogue.

Each service below is one piece of a layer of the system. You can take them separately, but they show their value when they're connected.

If everything depends on the one colleague who knows the Meta password, there isn't a system yet.

01Expertise

Areas of expertise

Customer acquisition

Customer acquisition is the process by which a company turns attention into paying customers, repeatably and measurably.

Learn morePerformance marketing

Performance marketing means paid advertising judged on its commercial result, not on clicks or impressions.

Learn moreGo-to-market

Go-to-market strategy decides who you sell to, what you promise, which channels reach your customers, and how you find out quickly whether you're right.

Learn moreConversion optimisation

Conversion rate optimisation (CRO) improves the path between interest and action: a quote request, a booking or an order.

Learn moreMarketing measurement

Marketing measurement means being able to say, with data you trust, what produced customers and revenue.

Learn morePerformance creative

Performance creative means advertising assets made to bring in customers and to test what motivates them.

Learn more
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02Components

Organised by the layers of the system.

01 · Strategy and demand

Strategy and go-to-market

  • Customer acquisition strategy
  • Go-to-market strategy
  • Market research
  • Competitor analysis
  • Customer research
  • Offer development
  • Positioning
  • Funnel architecture
  • Campaign planning
  • Entering the Romanian and Hungarian markets
  • Cross-border expansion strategy
  • Marketing audits
  • Growth diagnostics

01 · Strategy and demand

Paid acquisition (PPC)

  • Meta Ads
  • Google Ads
  • TikTok Ads
  • Advertising in ChatGPT and emerging channels
  • Search campaigns
  • Display
  • Remarketing and retargeting
  • Ecommerce acquisition
  • Lead generation
  • Audience testing
  • Creative testing
  • Campaign restructuring
  • Scaling
  • Budget allocation
  • Performance optimisation

02 · Creative and messaging

Creative and messaging

  • Creative strategy for performance
  • Creative testing systems
  • Static creative
  • Motion
  • Video and Reels
  • Copywriting
  • Offer communication
  • UGC direction
  • Social content
  • Campaign concepts
  • Messaging in Romanian, Hungarian and English

03 · Conversion experience

Websites and conversion

  • Landing pages
  • Conversion-focused websites
  • Ecommerce journeys
  • Lead generation funnels
  • CRO
  • Form strategy
  • Lead qualification logic
  • Mobile optimisation
  • UX/UI
  • Technical improvements
  • Custom marketing tools, where they make sense

04 · Data and attribution

Tracking and analytics

  • GA4
  • Google Tag Manager
  • Meta Pixel
  • Meta Conversions API
  • Server-side tracking
  • UTM architecture
  • Google Search Console
  • Conversion tracking
  • Consent-aware measurement
  • Looker Studio dashboards
  • Commercial reporting
  • Funnel reporting
  • Pipeline reporting
  • Marketing–sales attribution

05 · CRM and sales feedback

CRM and sales feedback

  • Lead routing
  • CRM pipeline design
  • Lead qualification
  • Shared marketing–sales definitions
  • Follow-up flows
  • Integrations
  • Webhooks
  • Measuring lead → appointment
  • Measuring lead → viewing
  • Feedback from closed sales
  • Feeding sales data back into acquisition decisions

06 · Optimisation and business intelligence

SEO and technical foundations

  • Technical SEO
  • On-page SEO
  • Metadata
  • Heading structure
  • Schema markup
  • Sitemaps
  • Image optimisation
  • ALT text
  • Search Console
  • GDPR and cookie implementation
  • Romanian consumer-protection requirements (ANPC/SOL), where relevant
  • Site performance
  • Security improvements

03ProMotion Consulting

Consulting and training

For companies that want to run part of the system in-house. These services belong to ProMotion Consulting.

  • PPC and acquisition audits
  • Strategy workshops
  • Training for in-house teams
  • Marketing system set-up
  • Documentation
  • Standard operating procedures
  • Campaign templates
  • Reporting templates
  • Ongoing consulting
  • PMC Training Center
  • Educational resources
Discover ProMotion Consulting

04Next step

Let's build the next stage.

Diagnostic

Find out in 3 minutes where you're losing growth.

Start the diagnosticManaged system

We build and run the system for you.

Talk to usIncubator SIM

We build the system inside your company.

See the programmeAgencies

White-label delivery, under your brand.

Propose a partnership