Case study · Hungary · Ecommerce + B2BProMember access
Hungarian online store: €20K+ in combined monthly B2C + B2B revenue within 6 months
€20K+ / monthcombined monthly B2C + B2B revenue
- 4×monthly revenue
- 0.8× → 5.8×ROAS
- 13×B2B leads
Expertise
Customer acquisition systems
Customer acquisition is the process by which a company turns attention into paying customers, repeatably and measurably. At ProMotion Creative we treat it as a system, not as a collection of campaigns.
01Why it matters
Why it matters
Growth rarely gets stuck in a single ad. It gets stuck in the links between offer, channel, message, page, sales and data. A system makes those links visible and improves them one by one.
Part of the 01 · Strategy and demand layer of the PMC system.
02How we work
How we work
- 01
Diagnostic
We find the layer that limits the rest: positioning, acquisition, creative, offer, conversion, measurement or unit economics.
- 02
Foundations
Accurate tracking and a shared definition of a good customer, so every change can be measured.
- 03
Connection
We link the ads to the page, the CRM and sales, so information flows both ways.
- 04
Scaling
Only then do we increase the budget, on the channels and messages that bring customers, not just clicks.
03What we build
What we build and what we measure
What we build
- An acquisition system diagnostic
- Channel and budget strategy
- Paid campaigns connected to sales
- Conversion-focused pages and forms
- Measurement from click to sale
- A monthly optimisation rhythm
What we measure
Common mistakes
- The budget grows before you know what brings customers.
- Success is measured at the lead, not at the sale.
- Every supplier optimises only their own part.
04Frequently asked questions
Frequently asked questions
What is a customer acquisition system?
A set of connected components — strategy, paid channels, creative, conversion pages, measurement and sales feedback — that turns attention into customers in a way you can measure and improve.
What kinds of companies does ProMotion Creative work with?
Companies that already have sales: ecommerce, lead generation and B2B services, real estate and other long buying decisions, local and service businesses, European companies entering Romania or Hungary, and agencies that need white-label capacity.
How does a collaboration start?
With a diagnostic: we find out where growth is being lost before recommending channels or budgets. You can start with the online diagnostic on this site.
05Proof
Where we applied this
Case study · Meta Ads · Business educationProMember access
Business consultant: a Meta Ads channel that brought in 245 qualified webinar applicants
245 qualified applicantswebinar applications, €3.44 per applicant
- €3.44per qualified applicant
- €842.74campaign spend
- 19 Nov–11 Dec 2025verified period
Case study · Meta Ads · High-ticket productProMember access
European premium hot tub producer: entering Romania on 30 RON a day
210+ buyer inquiriesfor a product worth ~9,400 RON
- 3 salesin launch week
- ~2,272 RONlead-generation spend
- 51.7%want to buy as soon as possible
06Connected areas
Connected areas
Performance marketing
Paid advertising on Meta, Google, TikTok and ChatGPT, run as a commercial growth channel: budgets set on margin, testing, and measurement through to the sale.
Learn moreMarketing measurementTracking, attribution and reporting from click to sale: GA4, Meta Conversions API, server-side, CRM and dashboards for budget decisions.
Learn moreConversion optimisationLanding pages, forms and ecommerce journeys optimised on data: we find out where people drop off and what stops them from buying.
Learn moreGo-to-marketLaunching a product or entering a new market — Romania, Hungary, the wider region — with testable hypotheses about audience, positioning, offer and channels.
Learn more